{"id":7839,"date":"2022-04-18T21:13:07","date_gmt":"2022-04-18T21:13:07","guid":{"rendered":"https:\/\/turnkeytravels.com\/trutravelingsite\/see-the-world-differently-virgin-atlantic-unveils-new-advertising-campaign\/"},"modified":"2022-04-18T21:13:07","modified_gmt":"2022-04-18T21:13:07","slug":"see-the-world-differently-virgin-atlantic-unveils-new-advertising-campaign","status":"publish","type":"post","link":"https:\/\/turnkeytravels.com\/trutravelingsite\/see-the-world-differently-virgin-atlantic-unveils-new-advertising-campaign\/","title":{"rendered":"See the world in a different way! Virgin Atlantic unveils new advertising campaign"},"content":{"rendered":"\n<\/p>\n

The publish See the world differently! Virgin Atlantic unveils new advertising campaign<\/a> appeared first on TD (Travel Daily Media) Travel Daily<\/a>.<\/p>\n

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Virgin Atlantic has launched a new model and advertising campaign \u2013 the first in additional than two years since the Covid-19 pandemic hit.<\/strong> The campaign introduces the finish line \u201cSee the world differently\u201d. The line attracts on the airline\u2019s heritage of difficult the establishment \u2013 in addition to recognising that the journey business is getting into an thrilling new period, after the disruption introduced on by the pandemic.<\/p>\n<\/p>\n

The campaign will champion the wealthy individuality of the airline\u2019s individuals and clients, constructing on analysis exhibiting that travellers discover most airways\u2019 crew to be impersonal of their service. In distinction, Virgin Atlantic crew are inspired to be their true selves on board and on the floor. They don\u2019t observe a script and are seen to supply a extra private contact.<\/p>\n

The hero of the campaign is a gloriously vibrant 60-second TV advert which focuses on a bunch of charismatic characters, at an airport and on board a state of the artwork A350-1000 airplane, set to the tune \u201cI am what I am\u201d: a monitor made well-known by Gloria Gaynor however reinterpreted right here by breakthrough Jazz\/Soul artist Lady Blackbird.<\/p>\n

There can also be a print campaign made up of pictures of Virgin Atlantic crew and clients, with strains championing their individuality. These embrace a assured businesswoman saying \u201cI am my own captain\u201d, a household arriving for his or her vacation saying \u201cA crew like no other\u201d and a feminine Captain with the line \u201cBorn to fly\u201d.<\/p>\n

Virgin Atlantic is dedicated to championing the individuality of its individuals on the floor and in the air. Frontline crew are identified for his or her trendy grooming credentials and in contrast to at some airways, have already got freedom with regards to selecting to put on make-up, in addition to providing feminine crew the option to put on trousers and flats, in addition to skirts and heels.<\/p>\n

Shai Weiss, Virgin Atlantic CEO stated: \u201cAt the core of our business is the understanding that every one of our people can be themselves at work and that they belong. They truly are the thing that sets us apart and the reason customers choose to fly with us. We know that the touchpoints that matter most and the experiences that differentiate Virgin Atlantic, are driven by our people and that\u2019s why it was so important they\u2019re at the heart of this campaign.\u201d<\/p>\n

The publish See the world differently! Virgin Atlantic unveils new advertising campaign<\/a> appeared first on Travel Daily<\/a>.<\/p>\n\n
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The publish See the world differently! Virgin Atlantic unveils new advertising campaign appeared first on TD (Travel Daily Media) Travel Daily. Virgin Atlantic has launched a new model and advertising campaign \u2013 the first in additional than two years since the Covid-19 pandemic hit. The campaign introduces the finish line \u201cSee the world differently\u201d. The […]\n","protected":false},"author":1,"featured_media":7841,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[72],"tags":[3808,3807,85,3806,82,1411,151],"class_list":["post-7839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-travel-guide","tag-advertising","tag-atlantic","tag-campaign","tag-differently","tag-unveils","tag-virgin","tag-world"],"_links":{"self":[{"href":"https:\/\/turnkeytravels.com\/trutravelingsite\/wp-json\/wp\/v2\/posts\/7839"}],"collection":[{"href":"https:\/\/turnkeytravels.com\/trutravelingsite\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/turnkeytravels.com\/trutravelingsite\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/turnkeytravels.com\/trutravelingsite\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/turnkeytravels.com\/trutravelingsite\/wp-json\/wp\/v2\/comments?post=7839"}],"version-history":[{"count":0,"href":"https:\/\/turnkeytravels.com\/trutravelingsite\/wp-json\/wp\/v2\/posts\/7839\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/turnkeytravels.com\/trutravelingsite\/wp-json\/wp\/v2\/media\/7841"}],"wp:attachment":[{"href":"https:\/\/turnkeytravels.com\/trutravelingsite\/wp-json\/wp\/v2\/media?parent=7839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/turnkeytravels.com\/trutravelingsite\/wp-json\/wp\/v2\/categories?post=7839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/turnkeytravels.com\/trutravelingsite\/wp-json\/wp\/v2\/tags?post=7839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}